The pacifist, philosopher and prodigious author, Aldous Huxley said, “there’s only one corner of the universe you can be certain of improving, and that’s your own self.”

The global pandemic has been brutal. Despite being invisible to the naked eye, the pervasive, mutating virus has led to bereavement, isolation, financial loss, and, within its wide collection of symptoms, delirium and exhaustion. To navigate this unsettling period, it has become more important than ever to live life with a calm and kindly disposition while helping others to stay happy, healthy and strong.

However, being supportive to others is an attribute best practised when coming from a strong inner foundation. Taking a moment to relax away from worldly distractions allows the brain the chance it craves to recuperate. In a settled state, focus improves while you are giving yourself permission to find, perhaps in a long time, your own voice once again. And having a better understanding and relationship with yourself will help you have a more generous relationship with others.

Rather than the potentially numbing ‘Soma’ mandatorily prescribed to Huxley’s characters in ‘Brave New World’; allow yourself a MEDA moment on a regular basis while savouring sips of MEDA’s Calm premium CBD drink. Ingredients include lemon balm, lavender essential oil and chamomile to help reduce stress and restlessness while boosting mood.

As part of your MEDA meditation, consider forgiving yourself if you have not achieved brilliant fiscal highs during the agonising past months, or not always been the model parent. indeed cast aside the largely useless guilt you might have amassed in putting on a few pounds of weight which will soon fall off when the race of daily life returns to full speed ahead.

A calibrated, MEDA functional drink at a dedicated moment (aside from the tinnitus of a much-broadcasted world which itself needs need to heal) can bring inner peace which ultimately becomes highly coveted outer peace.

Douglas Blyde, Consultant to MEDA

Douglas Blyde writes for the London Evening Standard magazine and Annabel’s Club and is the author of annual restaurant guide, Wine List Confidential for Drinks Business.

Memorable experiences on his journey of tastes have included dining in, then ultimately legitimately escaping from the albeit dry restaurant at high-security prison, HMP Highdown, shooting, being blooded by, then eating grouse for lunch on the Glorious Twelfth of August in the Highlands, malt in hand, as well as odysseys to meet producers in South Africa, Lebanon, Thailand and China.

Douglas hosted the 50 Best Bars awards for William Reed and is a drinks consultant to both aristocrats and business leaders.

He has been realised as a cocktail, the ‘Jekyll & Blyde’ which originated at Fortnum & Mason’s 45 Jermyn Street restaurant and is now served at Fortnum’s 101 in Hong Kong.

It’s a fact: more than 6 million people have used cannabidiols, or CBD, in the UK 1. A compound which is extracted from the hemp plant — CBD is a non-addictive and non-psychoactive substance which is commonly used for therapeutic purposes. Simply put you’re not going to get high off CBD.

Across the pond CBD is considered a superfood but for many people here in the UK there are many question marks about its usage and how it should be administered. Incorporating this naturally occurring compound into your daily life can be a daunting prospect however it’s easier than you think.

Starting your day with CBD
If you love your morning latte but you’re not so keen on the post-caffeine jitters CBD can help with that. Caffeine in coffee can cause irritability, headaches, restlessness, sweating and anxiety. Adding CBD to your coffee can support the body as it comes off its caffeine high. Oh, and it works with tea as well.

For an attention boosting start to the day, try out MEDA Focus which contains liposomal CBD with espresso and rosemary.

Post Workout CBD
After a long day at the desk, hitting the gym or going for a run is a great way to de-stress. While regular exercise is great for our health, it can also cause pain, stiffness and inflammation. Research shows that CBD may inhibit the release of stress hormones, so adding a topical cream can provide soothing relief before or after your workout. 

For joint and muscle support, try Medterra’s Rapid Cooling Cream, a combination of CBD infused with menthol and arnica.

Cheers to CBD
There are still question marks as to how CBD and alcohol interact but we know both of these ingredients help us to relax. The antioxidant and anti-inflammatory properties of CBD could be beneficial, and studies have shown that CBD can protect against alcohol-generated stress in the liver. But take it easy: we do know that the effects of both can be cumulative, so the more alcohol you drink, the stronger the side effects, and the same can be said of CBD dosing. 

Sleep and CBD
It’s easy to feel a little stressed and overwhelmed at the end of the day. We’re told to wind down before bed with a routine that includes powering down the lights, the telly and phone. While deep breathing and meditation can help with your shuteye, you could also consider incorporating CBD into your evening routine.

Studies suggest that CBD triggers a better dream (REM) sleep, helping the body to repair and strengthen. It doesn’t depress the body’s central nervous system like sleep tablets or alcohol can, and it can be helpful in managing anxiety. Evidence shows CBD builds up in the system over time, so it may take two to three weeks of daily use for the effects to kick-in.

Sleeping beauties should try MEDA’s Sleep which contains CBD and zzz-promoting herbs such as valerian root extract and chamomile.

Centre for Medical Cannibis (CMC)

With sunshine comes spritz a plenty — cocktails on the rocks and a desire for bubbles and fizz! In an ideal world, your favourite cocktails would be low in calories, sugar and never followed by the lethal morning after hangover. 

While alcohol is not the healthiest part of any diet, there are ways to enjoy summertime fun without having to forgo your health goals. A few tweaks and smart swaps can make healthy choices easy, delicious, and refreshing.

Here at MEDA, we have some of our favourite summer cocktails to share with you —  providing all the cocktail fun without the high doses of sugar and calories.

Sunshine in a Glass
Looking for a refreshing and healthy sparkling CBD beverage? The MEDA Glow is a light and refreshing drink filled with flavours of elderflower and lime, and the MEDA Boost is a blend of cranberry and lime — both pair well with vodka or gin. While the MEDA Recover is an orange and pineapple flavoured drink that pairs well with mezcal or vodka and our MEDA Calm combines lavender and chamomile flavours and pairs well with rum or gin. Alternatively for an alcoholic spritz serve your chosen MEDA with a splash of Chapel Down. 

For a refreshing alcohol free spacer try serving your MEDA with added sparkling water over ice. By adding sparkling water you are keeping yourself hydrated, warding off any hangovers or picnic in the park induced heatstroke.

Make a Frozen Medatini 
Have you discovered MEDA’s healthed-up take on the Espresso Martini yet? The Espresso Medatini is a blend of premium Vodka, Cold Brewed Coffee, Madagascan Vanilla, Cacao and 10mg CBD. It is delicious!  Not only is the choice of using premium ingredients a health win here, the Medatini has 50% less calories and sugar than a standard Espresso Martini! 

Want to get even more chilled? Put your Medatini mix in a blender with a cup of ice and blitz until smooth (or leave a little texture if you prefer) or simply pour over ice cubes in a pre-frozen glass. 

Tried your hand at a Mojito Mocktail or do you spend your weekend sipping on a gin-less G&T? You are not alone. According to Mintel’s Alcoholic Drinks Review last year, 27% of Britons are now drinking more low and no-alcoholic drinks compared to a few years ago (with an age breakdown of 42% between the ages of 18-24 and 45% between the ages of 25-34).
We asked our resident nutritionist, Clarissa Lenherr, to share her view about this new way of drinking, and whether it is worth jumping on the bandwagon.

What is NO-LO drinking?
NO-LO is the nickname for no alcohol or low alcohol beverages. In the UK, beverages can be labelled low alcohol if they have an ABV below 1.2%. For alcohol-free drinks, the beverage needs to be below 0.05% ABV.
These products can be anything from no alcohol to low alcohol choices such as MEDA’s new NO-LO range of deliciously flavoured drinks / mixers curated with CBD + Nootropics + Adaptogens + Nutrients — that are great tasting AND smart! 

What is driving this trend?
One of the big players in this trend is the rise of the wellness movement. Consumers are more aware of the risks of excessive alcohol consumption and people are beginning to prioritise their health and nutrition.
With the COVID-19 pandemic upon us, there has been a spotlight on alcohol and its potential negative impact on our immune system and mental health. A survey by Alcohol Change UK showed that more than one in three people in the UK reported stopping drinking alcohol or reducing the frequency of their consumption during the COVID-19 lockdown. This increased awareness and change in habits, is likely to have people shifting their gaze to making smarter drinking choices.

What are the benefits?
Alcohol consumption can influence our energy, mood, sleep, immune system, weight management, cardiovascular and liver health – to name a few. Therefore, anything that helps us reduce alcohol consumption, is likely to have a beneficial impact on our health. The NHS suggests a maximum of 14 units a week, so if you are consuming more than this amount, reaching for a no-low beverage might be the solution for you. Replacing a habit with a habit is often one of the most effective ways of making a change.
Some no-low beverages are paired with other beneficial ingredients. Take MEDA’s NO-LO Recover drink which pairs CBD with Ginger and anti-inflammatory Turmeric, giving you a delicious drink with a side kick of nutrition!

What to look out for?
Some no-low beverages can be filled with artificial sweeteners, caffeine and sugar. Make sure to read your labels and know what you are replacing with. There are no health benefits of picking up a non-alcoholic beverage and replacing it with a glass full of sugar!
A delicious choice would be MEDA’s Espresso Medatini which is 50% lower in sugar and calories than the average espresso martini. Plus the beverage is paired with CBD which can help offset some of the jitters you may get from consuming too much caffeine.

There’s a lot of hype surrounding CBD right now. So much so that one could be led to believe that taking CBD just once will ease all our ails and turn us into some bullet proof, high achieving super human. 

That’s a lot of pressure for one little molecule from the humble hemp plant. The truth is, CBD is like any other nutritional supplement that should be consumed on a consistent basis to reap any rewards.  

CBD And Hemp
To understand why, it’s important to understand just where CBD comes from and how it interacts with our bodies.

CBD, otherwise known as cannabidiol, is abundantly found in hemp. For hundreds of years, hemp was a major crop across Europe, the Americas and Asia. It was prized as a source of durable fibre, with whole navy fleets going to war on sails made from hemp. Its seeds were turned into nutritious oil, which also powered lamps and made soaps. Hemp flowers (where CBD is found) were also used in recipes, such as a rather delicious sounding tortelli found in an Italian cookery book from 1884 — a delightful dish served up to Pope Martin V in which boiled flowers and leaves were added to onion and breadcrumbs, and a 20th century Lithuanian traditional dish called “šnitka” (source European Industrial Hemp Association). 

In the spirit of hippocrates’ adage ‘let food be thy medicine,’ many other countries such as Poland, Germany and Ireland used hemp to make healthy tonics and brews for various ailments or as general tonics. 

Little did our ancestors know that by eating or drinking hemp, their overall wellbeing was benefiting from regularly consuming cannabinoids such as CBD. Unfortunately, fast forward to the 1930s and this all stopped with the worldwide prohibition of hemp and cannabis. Suddenly it was as if hemp had never existed, until CBD came onto the scene in the last decade. 

Hemp, CBD and the Endocannabinoid System
Back in the day when our forefathers sipped their hemp tea or munched on a hemp flower ravioli (if we happen to be of Italian origin), they would have been unknowingly feeding their body’s endocannabinoid system (ECS). 

Discovered in the 1990s, the endocannabinoid system is a vast network of receptor sites in our brain, central nervous system, immune system, and organs that are activated by cannabis-like chemicals called endocannabinoids. Likened to an internal dimmer switch, endocannabinoids are produced when there is too much or too little cell activity in order to bring about homeostasis, which is another word for balance. 

The ECS is involved in all biological activity — sleep, appetite, pain perception, mood, inflammation, reproduction, and memory. And is dynamic in nature. 

Special compounds in cannabis and hemp called cannabinoids, which include CBD, interact with our endocannabinoid system, increasing the signalling between the endocannabinoids and their receptors and even boosting the production of the endocannabinoids themselves. 

A few hundreds of years ago, we would have been supplementing our ECS by consuming hemp in our diets. These days many people do it by regularly consuming CBD.

But why supplement our ECS in the first place?

Leaving aside whether you’re from a part of the world where hemp was regularly eaten, modern day life with its high stress levels, poor diet, excessive alcohol, and lack of sleep is playing havoc with our endocannabinoid system with an overall tendency to becoming endocannabinoid deficient. 

Clinical endocannabinoid deficiency was first described by Dr Ethan Russo (a neurologist and psychopharmacology researcher) who found subnormal endocannabinoid levels in patients with IBS, fibromyalgia, migraines and MS —  all conditions where there is some dysregulation in pain perception. It’s likely though that endocannabinoid deficiency could contribute towards everything from depression, anxiety and even autism.

Treat CBD just like any other health supplement
So in the same way that many of us take a vitamin D supplement in the winter months, perhaps we should all consider doing the same thing with CBD to replenish our endocannabinoid system. 

To use the vitamin D analogy – if we are are vitamin D deficient we might show symptoms such as low energy, depression, and a greater susceptibility to colds and flus, whereas if we are low in endocannabinoids we may experience unexplained bouts of fatigue, anxiety, and sensitivity to pain. It’s a good idea then to give our ECS a helping hand to do its job by supplementing it on a daily basis with CBD.

Get your daily CBD dose with MEDA  
Much is still to be discovered about the endocannabinoid system, in fact to this day, most medical schools don’t include the ECS in their syllabus. Not only that, until recently measuring endocannabinoid levels involved a painful lumbar puncture to get a sample of cerebrospinal fluid, which was doubly difficult as endocannabinoids are only produced on demand and immediately broken down as soon as their work is done.

It’s almost impossible to say whether someone is actually endocannabinoid deficient, or how much CBD we should take a day in order to keep our ECS topped up. However, data suggests that taking between 10-20 mg of CBD daily is sufficient for wellbeing purposes. 

We’re biased of course, but we believe including a MEDA CBD drink containing 15mg of Micro-Liposomal Broad Spectrum CBD into your daily wellness routine is the perfect way to support optimum endocannabinoid functioning —  giving your body and mind the best chance of enjoying balance, wellbeing, and vitality. Plus you get to enjoy the benefits of all the other nootropics, adaptogens and nutrients in our CBD drink range. 

Why not give yourself a pick-me-up and sign for a MEDA subscription so that you can enjoy the benefits of taking CBD consistently. You will get a 10% discount on all MEDA products and be secure in the knowledge that your supply of CBD will always arrive safely at your door. 

Staying well and healthy is all about maintaining balance in our lives. Eating right, doing regular exercise, and incorporating relaxation techniques like meditation, all help to keep our eyes bright and tails bushy. But what if we told you our bodies had an innate biological system working constantly to keep us in equilibrium, only most of us, including our doctors, do not know it exists?

It is called the endocannabinoid system (ECS) and was discovered in the 1990s when scientists were researching how the cannabis plant affects humans. They found a vast network of special receptors (CB1) on cells throughout our brains and central nervous systems which are not only activated by compounds in cannabis, but by chemicals in the body called endocannabinoids (anandamide and 2-AG). Anandamide itself is a type of neurotransmitter, named after the sanskrit word for bliss, and is thought to play a key role in regulating mood and inflammation. 

Soon after, scientists uncovered a second receptor (CB2) in the immune system, digestive tract, and major organs, naming this interplay between endocannabinoids and their receptors, the endocannabinoid system. 

While the ECS may be new to the medical world, early examples have been found in sea squirts dating back 6 million years. In fact, every species with a spine boasts an endocannabinoid system. But that still leaves the question: what exactly does the ECS do? 

The ECS – Bringing Balance to Our Bodies and Minds

Turns out, our ECS acts like a dimmer switch, increasing or decreasing cell activity within our bodies. It has been termed a homeostatic regulator and is involved in almost every single key biological function. Sleep, appetite, sexual reproduction, mood, memory, our immune system, cell proliferation, pain perception, and motor control are all regulated by our ECS.

We can think of our ECS as a bit like a conductor in an orchestra, ensuring no section is outplaying the other. But sometimes even a conductor can have an off-day, and the same goes for our ECS. In fact, endocannabinoid dysregulation has be found in many types of illness, including neurodegenerative diseases, autoimmune conditions, and cancer. And endocannabinoid deficiency may be a contributing factor in conditions where there is an oversensitivity to pain such as IBS, fibromyalgia, and migraines.

So, it is vitally important to do what we can in order to keep our ECS working optimally. How do we go about this? 

Supporting The Endocannabinoid System So It Can Support You

Scientists know that there is a direct link between cardiovascular exercise and the production of anandamide. In fact, recent studies go as far as saying that the famous ‘runner’s high’ is more related to anandamide than endorphins. Incorporating plenty of Omega 3 into our diet has also been found to support endocannabinoid brain signalling, while excessive alcohol intake can deplete the ECS. 

But what about cannabidiol (CBD) and the ECS? 

It is no coincidence that the endocannabinoid system is so widely talked about in CBD circles. While CBD does not directly activate either of the endocannabinoid receptors, it is thought to strengthen the ECS by blocking an enzyme that breaks anandamide down. So in effect, by taking CBD, anandamide gets to hang out in our body for longer doing its mood-boosting and anti-inflammatory work. And we could all do with a little more bliss in our life, right?

Supporting endocannabinoid health is a key motivating factor behind our mission at MEDA. Achieving wellbeing amongst the chaos of our beloved metropolis can only happen when we create balance in every aspect of our lives. MEDA’s bespoke CBD infused products will take you in the right direction, but it should always be accompanied by a nutritious diet, moving our bodies, and looking after our emotional health.